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PRESENTING THE WORLD’S MOST COMPREHENSIVE TRAVEL Q&A
Please note that all of your questions are color-coded for easy access (latest questions appear at top)
All travel questions not related to cruises or riverboats appear in Red.
All cruise related questions appear in Blue
All riverboat related questions appear in Green
- WHEN WILL A CRUISE LINE TRY TO BUY OFF BOOKED GUESTS?
Q – (2.23.26) While I am thinking about it, maybe sometime you could explain when and why a cruise line will offer to buy a confirmed cruise passenger out of their booking. A person sailing with us told us Regent offered a full refund if they would cancel their cruise.A – It would almost never happen on a normal booking. Computer systems prevent a double booking and your agent receives a written contract of passage for your journey. Unlike airlines, which do not have an obligation to honor your assigned seat, cruise lines put everything in writing and no one is moved involuntarily.
Our guess would be that the situation you describe was generated by a group booking. When a travel agent gets a contract for thirty beds on a sailing, for instance, no one really knows how many of those beds will actually be sold. The cruise line makes a guess based on the travel agency’s past performance. But if they underestimate the size of the group a ship can become overbooked and independent guests need to be bought off. This is never a forced cancellation. Offers are made until the number of staterooms required is achieved.
- WE ARE MAKING THE CONVERSION FROM OCEAN TO RIVER CRUISING: HELP!
Q – We have been traveling on luxury programs abroad for the past twelve years including four of the cruise ranked “Best in The World” on your sister site, “Cruisetruth”. Recently, at the urging of close friends, we are planning on doing both the Danube and the Rhine next year on the best rated riverboat line. But here it gets a tad confusing – Viking gets all the awards but not yours. Instead, you seem to rank Scenic, Tauck, and AMA at the top without a very clear winner. Our interests are as much comfort and space as possible with nice suite options as well as, hopefully, the best cuisine on the rivers. We are less interested in evening entertainment or shore excursion quality (we’ll likely do our own thing). Given this profile, we were wondering what your best recommendation might be.
A – Your concise summary is helpful. You are correct – Viking wins all the “Reader’s Choice” Awards and they are also the largest industry advertiser. Coincidence?
You have also noticed something fairly adroit. The clearance of various bridges along the routes together with water draft requirements creates a design similarity among river boat brands that you don’t find in the cruise industry.
That said, the brand that will most closely meet your needs is Riverside Luxury Cruises. This is a fairly new line that purchased the Crystal Riverboats when that line went bankrupt. They are the most specious and best designed ships currently sailing Europe’s rivers. We are currently ranking them # 1 for cuisine and wine. They have one of the highest crew to passenger ratios and we think you will find the more intimate experience you are seeking on Riverside. It is worth noting that riverboat cuisine has always been hampered by the tiny kitchens aboard each boat. When it designed its fleet, the original Crystal line made changes creating the largest kitchens on the river. This is one reason that Riverside Luxury Cruises currently features the finest food on the Danube and the Rhine.
- A SIMPLE QUESTION: HOW LIKELY IS IT THAT WE MAY BE CONFRONTED ABROAD ABOUT TRUMP-ERA POLICIES OR U.S. IMMIGRATION ACTIONS?
Q – We have been on four separate trips to Europe since we were married. We are now planning a trip that will include time in Italy and Spain. Both my husband and I are having some qualms about the way we may be greeted given the news about Trump’s disengagement from NATO and the horrendous photos of ICE arrests etc. I have read how you previously responded to this question but am wondering if events we are experiencing in early 2026 have caused you to re-evaluate your earlier opinions that there are few, if any, reports of anti-American actions as opposed to anti-tourism movement which we have read about and understand?A – It is a fair question. There is still no evidence of any significant harassment or acts of physical confrontation between residents of Europe and visitors from the United States. However, the latest data is showing an increasing number of documented cases of Americans reporting cold receptions, pointed questions, and awkward conversations about our current President. So we would say you could possibly run into a bit of social friction, perhaps a bit of pre-conceived judgements, and even political questioning. But outright hostility is just not being reported by American travelers.
The kinds of things we are hearing are anecdotal and include:
- Taxi drivers asking Americans to explain U.S. policy
- Hotel staff making pointed jokes
- Locals making comments about immigration bans or tariffs
A 2025 report from ASTA, the American Society of Travel Advisors, highlighted the fact that a growing number of Americans were feeling compelled to explain or apologize for American actions. Itis clear that events within the political arena in the US are being widely reported abroad. Many European leaders including those in France, Germany, and England have openly criticized, what they see as, a decline in American support and mutual trust. In the same ASTA survey, travel advisors report an increasing number of their clients are increasingly “worried” about how they will be received abroad due to Trump administration policies especially in the area of immigration. Travel advisors have reported a growth in the number of potential international travelers who express concerns about a fear of a negative reception. There is a “more significant” growth in the number of potential travelers who have a hesitation to book and who are questioning how one can use insurance to cancel a planned journey for politically-related reasons.
It should be pointed out that there is a direct link between those travelers that have the greatest fears and the cost of the trip they are contemplating. The true luxury market has not slowed down and questions regarding potential political hassles are rarely reported in this segment of the industry.
We realize this is not a conclusive answer but we hope these observations are helpful. We do very little domestic travel business at our firm. Well over 95% of our clients are traveling overseas and we have not had a single cancellation that we can trace directly to the concerns listed in this response. You did not say where you live – but, sadly, it is likely that wherever you call home is less statistically safe than the places in Europe you are contemplating visiting. Let that fact guide you in your decisions.
- WHAT IS THE BEST WAY FOR “INTELLIGENT’ TRAVELERS TO PLAN A RATHER COMPLEX PERSONAL ITINERARY ABROAD?
Q – We are interested in planning a rather complex itinerary that will likely include time in New Zealand and Australia. This will involve meeting beer distributors (my field) meeting local artists (a passion of my wife and while also watching the All Blacks play, enjoying a private yacht for a few days including a sail around the Sydney Opera House, a few days of golf, and, finally, a day or two with a real estate agent in Adelaide.I know I can’t walk into any travel agent’s office to have them work on this – or can I? Would you take us on as client’s and, if so, why would we be able to place our trust in you to handle all of these details? We live to Scranton, Pa. if that is any help and, as you may have guessed, cost for this likely 3-4 week journey is not a major issue? I understand I am asking some big questions but perhaps you can distill down your response. We are huge fans of traveltruth and we hope that you continue this project.
A – Thank you. We will try to offer a simplified response and if it is not sufficient always feel free to give us a call at 630-717-7777. As “fans” we trust you appreciate that tooting our own various horns is not the purpose of this site. Whether or not you are able to trust us is something only you can decide. We are fairly visible and easily Googled. Our work goes back 40 years, we’ve published several books, and our media group is fairly well-exposed. So, instead, let’s try to address this for others who might share your wish for a direction to turn when a rather complicated itinerary with many twists and turns is going to be required.
The most important thing the intelligent traveler can do is realize that the work won’t be done by a local travel advisor in Scranton or anywhere else. We would urge the consumer to seek out an established travel professional who is a member of one of the two or three most highly respected consortium groups. The consortium will have a working arrangement through the Member agency in the United Stated to work on projects such as the one you have described.
Virtuoso, the group that we happen to belong to, just announced 2025 revenue in excess of $34 Billion. That means that they are likely the largest group producer, by volume, for a majority of the very best cruise lines and tour operators. But that has nothing to do with your trip. What does have to do with your trip is the fact that a major consortium group also creates partnerships with the very best travel planners in countries all over the world. We meet with the owners and managers of these “on-site” offices once or twice each year. We know them and sometimes we know their families. We currently operate with on-site offices in 91 countries.
If you can find a firm that has these connections, the supervision of your arrangements will be handled by a trusted advisor in the States, but the actual planning and operations will be done on the ground in the countries you will be visiting. You will be privy to in-country wholesale accommodation rates and personal contacts in terms of golf arrangements, working with the best possible local realtor, and prize seats at an All-Blacks game.
Your trip will be planned by local experts on behalf of a member of a $34 Billion group – and no one down under wants to disappoint the Consortium and its members in any way.
That, stated simply, is the best way to do what you want to do. You need a trusted advisor in the US who has a close and long-term working history with the best local travel firm in the destinations you will be visiting. This is all human to human. Notice we did not mention doing this on TripAdvisor or trying to use TW (the name we use to more clearly define the term AI – TW stands for “Twisted Wires” – a more specific and accurate definition of what AI truly is)
- WHY ARE SO MANY FOLKS STILL GETTING SICK ON EVEN THE BEST CRUISE LINES?
Q – We were watching a feed on Tik-Tok that showed that one of Regent’s ships, the Mariner, had an outbreak on a sailing between Miami and Honolulu this January with many of the older guests aboard this longer itinerary getting sick. The video was not pleasant to look at and we are wondering if these outbreaks on cruise ships are something potential cruisers should be aware of as we all prep for the next possible form of Covid? We have a longer sailing on Europa we are looking at but we do have these health concerns. How do you advise your clients on this issue given all the publicity online.
A – There is a branch of the “Media” that is dependent on sensationalism and some good photo ops. Tik-Tok is mostly produced by phone-wielding amateurs seeking to make their photo collection chat-worthy. Tik-Tok is probably not the best or most accurate way to gauge what is happening aboard cruise ships. Search cruise ship on this site and you will likely see amateur videos of fist fights breaking out in the pool area or misbehaving guests being restricted to their rooms by serious security personnel. The absolute fact is that a three or four night cruise is just about the most inexpensive vacation available given the components involved in alternative vacation options. But that is not cruising. Or, perhaps it is. We’ve stopped referring to the world’s top ten cruise lines as “Cruise Shops”. They represent an entirely different vacation experience within the sailing category identified as “TrueLux”.
Our Managing Editor has been on 148 cruises and has never witnessed a physical altercation unless you count the time he got punched in the gut by his wife when he tried to order a second Black Swan dessert aboard the Silver Ray.
That same level of mis-information applies to outbreaks of virus at sea. The fact is that there were 21 guests who were reported ill on the Mariner sailing you mentioned out of 631 guests aboard. This was a gastrointestinal illness and was reported, as required, to the CDC.
The outbreak was actually the first reported to the CDC last year. But lets look at some key facts:
In all of 2025 there were 23 reported outbreaks reported by cruise lines to the CDC. A total of 17 were caused by norovirus almost always brought onboard by guests.
The fact is that even though the Media has put a fear of a norovirus outbreak aboard a cruise ship in the minds of the consumer, last year literally 99% of all outbreaks reported did not occur on cruise ships. Despite attracting hundreds and, in many cases, thousands of guests to one floating venue, cruises only make up 1% of the total reported outbreaks in 2025. That is not being reported – and it should be.
We have studied the data and if you look at the cruise industry as a whole, you can make a strong case that you are far less likely to experience a gastrointestinal outbreak aboard a cruise ship than those who remain on land within the general population. Of those 99% of non-cruising Americans who experienced an outbreak we can look at schools, churches, theaters, grocery stores, and shopping malls as the most likely sources of the initial spread.
The fact that the land-based population has now virtually abandoned protective N-95 mask-wearing in heavily populated zones makes this particularly true. Every cruise ship has dedicated sanitary officers and crew who must maintain the highest levels of health and public safety available. You will likely find the highest health/safety standards on those vessels that have the highest guest to staff ratios.
- IS IT POSSIBLE/ADVISABLE TO WORK ONLINE WITH A DISCOUNT TOUR BROKER TO SAVE MONEY ON A GUIDED TOUR IN EUROPE?
Q – We are starting a search for a good tour that will last about two weeks taking us through the highlights of Ireland. This is all a bit new for us and we should tell you that we are in our mid-sixties, recently retired, and you might say we are cautious about throwing away money. I suppose the question is should we pursue saving money on a nice escorted tour by firms like Collette or Globus on one of the larger discount travel sites. I mean why pay retail? Is there any negative result in seeking the best price?A – This is, we realize, a confusing maze of contradictions for the consumer. Every web seller wants every potential traveler to assume that the best deals are hidden in the twisted wires of the internet. And, truth be told, in some rare cases they are. But virtually never when it comes to an escorted tour product. Here are a few things worth noting:
01 – No tour operator wants an escorted tour experience ruined by the couple that informs the group over dinner that they booked with XXXXXX and saved XXXXXX. Imagine how that might make the other tour members feel. Imagine the pressure that might place on the tour guide who is ill-equipped to mediate such a discussion. It would result in very unhappy campers all sharing the same tour bus but now with a majority feeling they were “ripped off”. It is just poor business to allow discounting of a shared travel experience like a tour or a cruise.
02 – In most states it is legal for a travel seller to discount. But it is also legal for the supplier of the tour to reuse to pay any commission at all to any online entity that discounts its product. That is one way the better tour operators shut down online discounters.
03 – Tour companies have fixed prices. They do not use so-called “Dynamic Pricing” of the type now prevalent in the airline industry. The price of each tour is carefully calculated and printed in an expensive brochure while also appearing on the firm’s website. If a seller does not honor the company’s selling price, the tour company can and they have gone to court to enforce their anti-rebate policies.
04 – The other side of this argument has to do with with the awarding of gift benefits to those who purchase tour products. Generally speaking, suppliers have not fought this practice. So if, for instance, you booked your tour at The Dollar Store, and they offered a $100 store gift certificate to all who book with a specific tour with them, it is likely the supplier would not interfere in any way.
05 – Generally speaking, you should follow this rule: Rates will vary on rental cars, airline tickets, and at hotel properties. It may in each case be worthwhile to seek the best price. When it comes to travel you are sharing with a select group of fellow travelers on a river boat or in a tour bus, unauthorized discounting is frowned upon and the supplier will usually take action to stop it.
- I WAS SHOCKED WHEN I LANDED IN FRANKFURT
A – The short answer is No. You were looking at the Boeing 747-8 Intercontinental, the longest running aircraft model currently in commercial operations. It is flown by only three airlines: Lufthansa is, by a wide margin, the largest operator of the 747. It has 19 active aircraft and, despite their lack of fuel efficiency, uses them on international routes. This includes several routes to Germany from the US. Korean Air has four of the aircraft and it uses them on Trans-Pacific flights including Seoul-Los Angeles and Seoul-Atlanta. Air China also has four 747’s in service primarily between Beijing, Frankfurt, and New York. The last 747 came off the assembly line in 2022
Q – 12.19.25 – As we have not spoken for two or three weeks, I thought I would submit a question I would normally ask you on the phone in writing. Feel free to respond on the Traveltruth site. As you know, I am a bit of an aircraft nerd. I like to know what I am flying and if I can get the tail number I like to know the history of the bird carrying me from place to place. Last month, flying United into Frankfurt en route to the Rhine River Cruise on Scenic you had arranged (fantastic), I noticed two 747’s parked at the gates, one right alongside us as we pulled in. I couldn’t believe it. Is Lufthansa the only airline still flying this beautiful but elderly aircraft? - THIS MAY SEEM LIKE A STRANGE HOBBY BUT . . . . .
Q – Please be careful how you write this. I have a hobby – I travel a great deal for business, almost all of it international. As I do business on three Continents, I find myself flying many different airlines. About a year ago, I started taking quick photos of some of the better looking flight attendants as they walk the aisles. A business associate who was with me when I did it on an Swiss flight out of Zurich has cautioned me that you can get arrested for photographing a flight attendant. I am always polite and I usually ask permission. Can a paying passenger really get into trouble for collecting photos of beautiful flight attendants. These photos line the living room wall in my apartment but, other than that, they are completely confidential. Please print my question exactly as worded and do not use my name. I am seriously interested in your response.A – Unfortunately, we lack the psychological qualifications to deal with your question professionally. Flight attendants are there for your safety – really they are. Photographing them as you might Lions on safari is a degrading activity and we might suggest that you travel less and spend time, instead, on a psychiatrist’s couch. Have you given any thought to how you are making the flight attendants feel when you treat them as objects for your enjoyment? We imagine you live alone with your photo wall. But flight attendants have husbands, wives, and children.
Let us stop there – and, instead, give you just one case study as reported by consumer travel writer Gary Leff:
Nine passengers on a Pegasus Airline flight were arrested by Turkish police after landing in Istanbul. The flight attendant charged that the passengers, all Israeli, took a video of her during the safety announcement. She claimed that this was sexual harassment. Three of the passengers in question were taken to a remote prison “close to the Syrian border.”
Never photograph any airline employee unless you have received very clear authorization to do so.
- IS THERE REALLY A MEDICAL CONDITION FOR PEOPLE WHO HATE LARGE CRUISE SHIPS?
Q – (12.19.25) – My husband is a nurse practitioner who told me at dinner last night that my aversion to large cruise ships is a medical condition and that somewhere buried in the medical literature it has a name. I have no issues with yachts or smaller vessels that carry say, a few hundred passengers. But if we are even parked in sight of a huge ocean liner I get extremely anxious and even a little frightened. Is this a thing or is my husband making it up? Do you have clients who have a medical aversion to these giant cruise ships?A – We have not personally run into this kind of phobia but your husband is not exaggerating. Folks who are afraid of large cruise ships are said to be both Naviphobes and often Megalophobes. This means they have a fear of both ships and extremely large objects. It sounds like you have a rather practical and even mild association with both as you enjoy smaller ships and yachting to floating shopping centers. So do we. Stay well.
- WHEN CAN WE START BOOKING THE NEW CELEBRITY RIVER CRUISES – SHOULD WE?
Q – 11.29.25 – When will the new Celebrity Riverboat be sailing, and have the books been opened up yet? Is this a river cruise you will be recommending? We are past Celebrity guests in Europe (twice) and we were extremely satisfied. A – Celebrity River Cruises will launch their first sailings in 2027, featuring two new luxury river ships: Celebrity Compass and Celebrity Seeker. The initial itineraries will explore the Rhine and Danube rivers, promising immersive cultural experiences, expansive open decks, onboard butler service, and 24-hour dining.
Past Celebrity guests were allowed to begin booking in September of 2025, and the entire 2027 season sold out in six minutes, according to Celebrity.
As the vessels have not yet been launched, we cannot make any recommendations. Our Inspectors will be filing reports, and we will begin to determine how Celebrity River Cruises’ quality standards compare with those of the three leading river cruise lines in Europe: Scenic, AMA Waterways, and Tauck.
For now, these are some of the features and characteristics you will find in the new Celebrity River cruise brand:
Here’s a breakdown of the key features you can expect aboard these 172-guest luxury river ships:
Signature Design & Outdoor Living • Infinite Veranda Staterooms: Adapted from Celebrity’s ocean ships, these cabins feature floor-to-ceiling glass that transforms into open-air balconies at the touch of a button. • Expansive Open Decks: More outdoor space than any other river vessel, designed for panoramic views and relaxation. • Infinity-Edge Plunge Pool: A dramatic, cantilevered pool extending over the river for a floating sensation. ️ Dining & Social Spaces • Magic Carpet-Inspired Dining Pods: Elevated, cantilevered dining venues offering immersive views and a floating experience reminiscent of the Magic Carpet on Edge-class ships. • Top-Deck Bar & Grill: Al fresco dining and cocktails with 360-degree views, designed for year-round enjoyment.
Luxury Service & Amenities • Butler Service: Personalized attention in all suite categories, continuing Celebrity’s high-touch hospitality. • 24-Hour Dining: Flexible, upscale culinary offerings around the clock. • Wellness & Enrichment: Programs focused on local culture, history, and cuisine, with onboard experts and curated excursions.
Itineraries & Immersion • 33 Weeklong Sailings in 2027: Focused on the Rhine and Danube Rivers, with immersive port experiences in cities like Vienna, Budapest, Amsterdam, and Basel. • Cultural Deep Dives: Emphasis on local flavors, storytelling, and behind-the-scenes access to Europe’s most iconic destinations.
Will these ships be tying up to other riverboats at night? In many ports we suspect they will. Will there be extra charge shore-excursions and dining options? Unlike more inclusive competitors we expect that there will.
Will most of the guests be coming over from Royal Caribbean and Celebrity Cruises? Absolutely yes. So Celebrity River Cruises is looking to become an extension of an existing brand loyalty not normally associated with a TrueLux product on Europe’s rivers.
But remember this: Royal Caribbean is not playing games here. They have announced a commitment to an initial order of ten new Celebrity riverboats carrying 172 guests each. But TrueLux cruise brand Silversea is also owned by Royal Caribbean and don’t be surprised if you see the development of the ultimate river cruise product under that name and financial umbrella.
- CAN YOU SIMPLIFY TRAVEL INSURANCE AS IN ‘WHAT SHOULD WE TAKE OUT”?
Q – Much of what you cover on your “Traveltruth Media” sites makes sense and we feel travel educated when we spend some time reading the postings. But there is an exception. Travel insurance just confuses the hell out of me. I am 71 years old, both my wife and I are cancer survivors, and we both go a full 18 holes a few times a week. So, we are in pretty good shape. As we start doing even more touring around the world, in general, how would you advise us to approach travel insurance? And remember – please keep it simple.A – Understood. Technically, it is against the law in most states for a non-licensed insurance agent to make insurance recommendations. Of course, we do it anyway.
Per your request to keep it simple: Take out a policy with one of the very best private insurance companies that offers at least $500,000 in medical evacuation coverage. The trick is to use one of the top-grade insurance firms that gives you extended coverage if you take out the policy within three weeks to a month of your deposit. The specific benefit you want is the waiver of pre-existing coverage. That means that if your previous condition acts up and you need to cancel, you would be covered even though the medical reason is based on a recurrence of a prior condition.
We go a step further with our clients. We urge them to consider the state of medicine in the countries they will be visiting. Would they be comfortable with the level of medical care, surgery, hospitals, etc. if there was a medical emergency during their travels? If the answer is “no,” we think our clients should seriously consider medical evacuation coverage from a company like Med-Jet.
- IS THERE REALLY A SO-CALLED $2000 RULE AT RITZ-CARLTON HOTELS?
Q – In a previous post, you mentioned the $2000 Rule at the Ritz-Carlton. I am in HR at a Fortune 500 Bank Group, and I am really curious as to how this works. I understand it is a “Rule” at the hotels and not necessarily aboard the new Ritz-Carlton Cruise line. Can you explain what it is and how it works?A – The Ritz-Carlton’s $2,000 Rule empowers every employee—regardless of role or rank—to spend up to $2,000 per guest, per incident, to resolve a problem or enhance a guest’s experience, without needing managerial approval.
The Core of the $2,000 Rule • Empowerment at Every Level: From housekeepers to front desk agents, every Ritz-Carlton employee is authorized to use up to $2,000 to immediately address guest concerns or create memorable moments—without needing to escalate to a supervisor. • Per Guest, Per Incident: The rule applies to each guest and each incident, not as a lifetime cap. This means if a guest has multiple issues during a stay, the employee can act on each one individually. • No Pre-Approval Needed: The policy is designed to eliminate bureaucratic delays. Employees are trusted to use their judgment and act swiftly to resolve issues or surprise and delight guests.
The Strategic Philosophy Behind the Rule • Rooted in Hospitality Psychology: The policy was introduced in the early 1980s by Horst Schulze, then COO of Ritz-Carlton. He believed luxury wasn’t just about opulence—it was about creating a sense of home and psychological safety. Guests should feel that their needs are anticipated and met with care. • Proactive, Not Reactive: The rule encourages employees to anticipate guest needs and go beyond reactive service. For example, noticing a guest’s toothpaste is running low and replacing it without being asked is a small but powerful gesture.
In fact, Ritz-Carlton contacts tell us that the “$2000 Rule” is rarely used. While the $2,000 limit is generous, most employees don’t come close to spending that amount. The real value lies in the freedom to act, not the dollar figure itself. It is the staff empowerment and the way staff can think about improving the guest experience that is seen as the major value of “The Rule”.
- ARE ALL THESE ‘BLACK FRIDAY’ OFFERS REALLY LEGIT?
Q –(11.21.25) – It seems as though our e-mail and our physical mailbox have been inundated with so-called “Black Friday” travel offers from hotels, cruise lines, tour operators – everyone! The offers sound good. In one specific case, the current offer and amenities seem better than what I had when I booked my Viking cruise four months ago. How do I know if I can take advantage of these Black Friday offers? I guess what I am really asking is “are these true deals or true scams”?A – That is a complicated question. In previous years, offers from the Cruisetruth Top-Ten ranked cruise Lines or the RiverboatRatings.com site rankings were generally insincere marketing ploys to attract new bookings over the Thanksgiving Holidays. At the same time, mass market brands can discount at any time with little regard for the feelings of those who might have booked their tour, hotel, or cruise, in fact, the very top brands do not, as a rule, punish their best clients who have booked the first 25% of a tour, a room, or a sailing. They have no interest in alienating those who book earliest, seen as their most loyal and most preferred customers.
So “sales” and “special one-of-a-kind” promotions were the rule aboard the larger, mass-market cruise brands and at hotels that were below true five-star status.
The way pricing typically works on the better cruise lines’ and riverboat lines is that the upper-echelon lines raise prices every 90 to 120 days. Then marketing develops a strategy to sell the remaining space at the new, higher price point.
So when we would be checking a “sale price” for clients, about 80-90% of the time, the original price paid was the better deal. That was the way the system worked, but it was not publicly discussed, as no high-quality hotel or cruise product wants to admit that when occupancy reaches a certain level, prices will go up.
The better escorted tour products are much more concerned about being undercut by “early bookers”. Think about the challenge faced by a seasoned Tour Director when several couples on a tour discover that they have paid a significantly higher price than others in the group.
In the hotel industry, this is not a concern. It is assumed that guests really do not interact with strangers or discuss the price they paid for their room. On a several-thousand-passenger floating shopping mall with dozens of for-profit mini-centers scattered about the ship, core stateroom pricing is not a major concern, as it is assumed by management and by their customers that prices can and do change regularly.
But on one of our TrueLux Top-Ten Ranked cruise lines, management must assume that passengers mix and dinner conversation could well drift to the area of “price paid”. It is also a fact that on the Top Ten Rated Lines (see the summary of the latest 2026 Ratings on www.cruisetruth.com) those who book earliest tend to book higher-category staterooms as specific category suites are limited in number.
So that is the way that pricing has always worked. But this year, we are seeing some pricing strategies that are different. There seems to be a feeling that Black Friday, and the days just prior to and following Thanksgiving, have become, as a result of efforts by Amazon, Wal-Mart, and other major online sellers, a sort of national sales Holiday Season with the expectation that special pricing offers never previously offered will be available for a one or two-week period. That is what we have seen this year, and it has affected some pricing in the TrueLux cruise sector. The chances are still not good that the “Black Friday” offer will be better than the price paid by guests who booked months earlier – but this year, it very well could be, and price checks are always required.
To save time and effort and to approach cruise pricing seriously – there is one simple rule to follow:
If you booked your cruise months earlier, you paid one price. The deal, upgrades, price incentives you see on the TrueLux products during the Thanksgiving period are generally real – but YOU MUST PAY THE CURRENT PRICE FOR YOUR STATEROOM. That means that your room charge will likely be significantly higher than the price paid months ago. Then you must add in all the bubbles and the glitter in the new Thanksgiving offer to see if they offset the current pricing.
Sorry for the long explanation but we wanted to try to explain this thoroughly as your question has come up many times.
- JUST WHAT CAN WE DRINK ON AN AIRCRAFT THAT WON’T MAKE US SICK?
Q – We are not yet clients – but hopefully, we soon will be. So let me pose a serious question. You have been somewhat specific about some beverages you advise your clients to avoid when flying. These include coffee, Coca-Cola, Hot Tea, and that famous Mrs. T Bloody Mary Mix, which tastes better at 33,000 than on dry land, even though the concoction is 50% salt. You also warned against water served from carafes. Please let me know, when working with you on future trips, precisely what you will recommend I drink at my seat while flying.A – Well – we do permit our clients to purchase something from Starbucks in the terminal to enjoy onboard. In fact, we generally recommend purchasing a picnic of sorts in the terminal before boarding. Actual water encased in a bottle is fine onboard, and a bit of sugary juice won’t make you ill. But, right now, and after consulting with nutritionists and parking lot attendants at Duke, UCLA, and NYU, we recommend that your first choice should be old-fashioned Ginger Ale – one of the brands that actually contains Ginger. Ginger will help soothe your stomach. Or, just carry some real ginger in your carry-on and add it to your drink.
- WHAT DO WE DO IF ONE OF OUR PLANNED EUROPE VACATIONS IS AFFECTED BY A FLIGHT CANCELLATION?
Q – This coming year, we have two trips planned to Europe: one for a Baltic Cruise on Seabourn and the other for a Douro River Cruise on Scenic. In each case, we are doing the air arrangements ourselves, taking your advice to work directly with the airlines. Given all the delays and cancellations we’ve heard about, we are wondering what our rights are if the worst happens when flying to/from/within Europe as U.S. citizens. Really appreciate this site.A – The good news is that when you fly within the European Union, and there is a severe delay or cancellation, you will likely be entitled to a replacement flight or a cash refund. The standard refund in the EU is now “up to a maximum of Euro 600”. That is based on how long you were delayed and the advance notice you were provided – so all a bit “iffy”.
This general rule applies to both US carriers and E.U. airlines. But understand that, these days, most serious delays are weather-related, and “climate change” events are thought to be legally out of the airline’s control. So if thunderstorms are delaying your departure, don’t expect meal vouchers, accommodations, or even an earnest apology – unless, of course, you have chartered an Emirates 787 for yourself.
- FLYING TURKISH AIRLINES TO ISTANBUL TO CONNECT – KIND OF WORRIED – ANY ADVICE?
Q – We will be flying Turkish Airlines because it has the best connection to Italy, where we are headed. I am a rather Goth-looking fellow, as is my girlfriend, who will be joining me. We have a fair share of tattoos, and we are a bit concerned about being stopped and searched in the process of changing planes in Istanbul. We have sprung for Business Class seats so perhaps that will help. My girlfriend has some face jewelry so wondering if she will get served? We take lots of videos and post online but this one scares us a bit. My father suggested I ask your opinion. A – Several questions there – let’s try to be specific:
No one cares if you follow a Goth lifestyle as you pass through Turkey. If, however, you get invited to President Erdogan’s residence for dinner – we would suggest you say you are busy. Actually, the Italians might be more inquisitive.
Covering tattoos should be easy and, if possible, we would suggest removing facial jewelry where possible. Customs inspectors are human, and they make decisions on appearance.
The Business Class on Turkish overseas direct to Istanbul is one of the highest-rated in the industry. The service and food get high marks, and the accommodations are quite inviting. You will likely have to pass through Istanbul’s beautiful airport between flights. It would be a good time to “blend”.
There is one specific we want to warn you about. Do not attempt to video any Turkish Flight attendant or officer and do not film in the Istanbul Airport. Turkish police have detained passengers for filming flight attendants during the safety demonstration when the attendants claimed it was sexual harassment.
If at all possible, carry documentation that shows that you are a regular golf partner of President Trump. It couldn’t hurt.
- WHICH CARIBBEAN ISLANDS SHOULD BE AVOIDED BY HONEYMOONERS?
Q – 11.9.25 – We will be planning a honeymoon to the Caribbean in the next three months, and we have a rather specific question we hope you can answer without fear of backlash. Obviously, we will be choosing a five-star resort or as close as we can get to it. My bride and I love to walk, shop, and explore. We keep hearing stories that in the Caribbean that can, in certain places, be dangerous. Despite the quality of the hotels, can you name the islands that you would deem “unsafe” for folks like us – adventurous types who would not want to remain “on-campus” at one of the island’s inclusive resorts. We are 26 and 29 – if that matters. Really appreciated and we will understand if you prefer not to name “names”. A – These are the islands we would definitely avoid at the present time:
- Haiti – No brainer – healthcare is collapsing and there is a high rate of civil unrest and attempted kidnappings of foreigners. If you are planning on packing an AK-47 in your honeymoon luggage – you might have a chance.
- Trinidad and Tobago – Same as above – but somewhat less severe. There is a current “reconsider travel” alert from our State Department.
- Jamaica – Violent crime is an issue ion many neighborhoods. Jamaica is also under “Reconsider” advisory although the Jamaica Tourist Association will offer a counterargument.
- Dominican Republic – This is the one most visitors miss because the Dominican Republic has numerous inclusive resorts and low airfares. But look behind the ads and you will note any number of statistics that make us add it to our list.
- Turks & Caicos – Requires a “heads up” for travelers from the US although less serious than the preceding islands.
- St. Thomas – The Mega-Cruise Ships call here daily so the assumption is that the island is safe. But night demands caution and assault and kidnapping are not unknown. There are absolutely neighborhoods that rank among some of the most in the Caribbean.
We realize that some of our readers and guests will point out that cruise lines regularly call at most of these ports. Yes – but they get out of town by sundown!
We all wish you a truly memorable, walkable, and entirely safe honeymoon.
- ARE YOU KIDDING ME? 20% ADD-ON FOR TRAVEL INSURANCE?
Q – 11.9.25 – We are sailing to the Caribbean aboard one of the new Explora Cruise ships in a nice Suite. The Travelex insurance for this trip is a 20% premium. I believe this is really excessive. I am curious, what percentage of your customers actually purchase this high-cost insurance?A –The vast majority of our guests traveling overseas take out insurance – 90% use Travelex. There are several companies with in-house, flat-rate insurance that we are currently recommending. These include:
Tauck – AMA Waterways – Abercrombie & Kent – Silversea
Most supplier-provided insurance is outsourced to firms we do not highly recommend. The advantage of Travelex is they permit advocacy meaning we can, sometimes, get them to re-open a claim that had been rejected.
The average cost for insurance bought directly from the supplier is currently in the range of 12.5%. But age-based policies, as you know, can go much higher. Supplier-provided insurance is less expensive but it does not offer the same coverage including the coverage of pre-existing conditions..
To receive the waiver for Pre-Existing conditions you would need to take out Travelex within 15 days of deposit. If you don’t, pre-existing conditions are not covered.
The better consortium groups carefully screen insurance companies that want to be part certified “partners” with access to their members. Few qualify. As of now, Travelex remains our highest-rated provider which is the sole reason we recommend them.
If you feel that the quote is too high (that will happen with age-based policies which Travelex is) one alternative is to visit the website www.squaremouth.com This site includes most of the insurance carriers including some with lower rates. It tries to describe the coverage in detail. My concern is that you would be working with a website. But it might answer some of your questions.
In summary:
If an age-based policy recommended by your adviser seems too high, compare it to the actual coverage offered by the supplier’s insurance which is, almost always, a flat fee and not age-based. If the coverage is similar, you will save a considerable amount of money going with the fixed-price cruise line or tour operator policy.
From a practical “what if something goes wrong” perspective, look at the issue of “advocacy” carefully. If the person who sold you the insurance policy cannot speak directly to top-level management in a case where a claim is rejected, shop somewhere else. If you are entitled to coverage and no one is going to fight for you by demanding your file by re-opened by a new adjuster, you may regret your insurance decision. Normally, the higher-priced policies offer significantly better coverage. But once you approach seventy years of age, the rates can skyrocket as you have noted.
This is a really excellent question and we understand it is on the minds of many travelers. We wish it was on even more “traveling” minds.
- ANY STRATEGIC ADVICE IF MY THANKSGIVING HOLIDAY, OR EVEN CHRISTMAS, FLIGHTS ARE CANCELLED DUE TO GOVERNMENT SHUTDOWN?
Q – (11.8.25) – We are, I am certain, not alone when it comes to concern and more than a little anger that we are subjected to so much stress over our next two major holidays regarding the shutdown and its impact on flights within the United States. If our political parties actually speak to one another this thing may end in a few days but from what I am hearing, that won’t solve the shortage of qualified (let’s pray they are) air traffic controllers. Been following this really helpful site for more than a year and wonder if you might share some of the advice you must be giving your personal clients during these challenging times.A – We are pleased to share a communication we sent out to our guests yesterday:
Dear Friends and Flyers:
As our media is filled with stories highlighting the dysfunctional nature of our government and a bit of chaos at our nation’s airports, we thought it might be helpful if we could highlight some of what you need to know as this “crisis” unfolds.
We have scoured some of the best information currently available and put it in one report for your convenience. There are some cliches in the attached report but, also, some very good advice.
In terms of our reading of this air crisis we thought it best to highlight a few personal observations:
01 – There is a very real shortage of air traffic controllers in the United States. The number of job openings currently exceeds 3,000 and we do not see any way that this number will be increased in any dramatic way without special government intervention and funding. This has been exacerbated by the current government shut down. This means that, for safety reasons, flights and entire routes will be cancelled in the months to come. The current feeling is that a 10% reduction in the number of commercial flights operating in US skies is an achievable goal.
02 – There are no planned cutbacks of international flights to and from the United States. As they tend to involve larger aircraft, international flights are seen as an economic necessity when it comes to airline profitability.
03 – Small, so-called “Regional Jets” will be the target of most cutbacks this weekend and into the immediate future.
04 – Every domestic flyer should have a strategy. The first involves allowing 3-4 hours of check-in time until this situation is under control.
05 – Some TSA and Air Traffic Controllers are not being paid a salary given the government shutdown. In fact, several airlines have requested their catering management at major airports to deliver food to controllers working the “towers”. There are reports that some controllers have taken on second jobs such as Uber driver while the paychecks are being withheld. This shortage of controllers was predicted and will need to be addressed via systemic changes no one is openly discussing.
06 – You will be checking the status of your flights. Do not do that with a human being at the airline. Cancellations, pricing, and most scheduling is now a part of so-called “Dynamic” pricing which is managed by sophisticated AI programs.
07 – When you call an airline you will be led to believe and even told you are speaking with an employee reservationist. In fact, some air reservations customer service staff have been outsourced for years. Some are simply a component of the largest corporate travel agencies. Some are based outside the United States. One of our largest hotel chains was in the habit of setting up reservation centers in prison settings where those on “good behavior” work for $5.00 per hour with no benefits. The two best ways to check the status of your flight during a “crisis” is to use the airline app you have downloaded to your phone. This is the method most often used by airlines to notify passengers of any changes/delays/cancellations. Don’t be an “ANT” (A Naive Traveler) who books online. That is usually what “ANTS” do because it appears to be easier. But it rarely produces an iota of customer service or human care. ANTS are laughed at in much of the travel community.
08 – If you are making new air reservations, we strongly urge you to consider making them through Cranky Concierge or a similar service that includes real time flight monitoring via e-mail. Do not expect cruise line or tour operator air departments to have the staff to offer flight monitoring services. They are offering air “as a convenience”.
09 – If you have an issue with an airline that requires that you speak to a supervisor, do not try calling. Instead, state your case as clearly as possible and ask for as prompt response on the airline’s Customer Service Facebook site. They actually monitor Facebook.
10 -If you are getting frustrated – and can’t get through – here is a trick that often works. Call your airline at an overseas office in Europe. Google the airline and “London Reservation Center” etc. You will find you can often get through easily to an English-speaking agent who is sitting in front of the same flight database as colleagues in the States.
Major airlines have overseas locations where staffers speak English—in the U.K., Germany, Australia, Hong Kong, and Singapore, for example—and they are typically just as able to help you as their U.S.-based counterparts, as long as their office is open (not all call centers are open 24 hours) and not dealing with a snowstorm. So if you need to speak with someone at, say, American Airlines, try calling one of their worldwide phone numbers. To keep the cost of the call down, use WhatsApp, Skype, or Google Voice.
11 – Gethuman.com is a website that gives you the best telephone numbers to use to reach customer service at a wide variety of travel-related corporations. Might save you time.
FINALLY – OUR CONGRESS MAY BE CLOSED DOWN –
BUT WE’RE NOT
CHURCHILL & TUREN LTD. WILL REMAIN OPEN THIS WEEKEND AND ALL WEEKENDS UNTIL THIS AIRPORT CRISIS, THIS PREDICTABLE CRISES, IS DRAMATICALLY IMPROVED.
- MY CHASE VISA GETS ME AIR MILES: HOW DOES THAT REALLY WORK?
Q – 11.1.25 – I have a high-level Chase Sapphire card and I earn miles which I use on American Airlines for free tickets to Europe and upgrades in the States. But no one ever really explains how the system works. Am I really earning something tangible? It seems as though I am.A – It is a bit complicated, and it is constantly changing – so let’s simplify what is really happening. You are earning something tangible. Visa is purchasing miles from American to give you as a partial repayment of some of the profits they are earning based on your use of the card. the price has generally been between 1.8 to 2.5 cents per mile. Visa then takes the miles they have purchased and doles t hem out as rewards to customers. And here is the secret rarely discussed: In recent years, several major airlines have earned as much selling miles to credit card banks as they have selling airline tickets to consumers.
- CAN YOU GIVE IT TO US STRAIGHT – AFTER ALL THE ADVERTISING BS WHAT ARE THE BEST THREE CRUISE LINES OVERALL?
Q – I don’t know if there is an answer to this question but your advice would be truly appreciated. We have traveled within the US and have always gone the deluxe route. We can, fortunately, afford the best accommodations, food, guides etc. when we are on vacation. We’ve traveled abroad seven times, staying at castles, villas etc., twice with friends. Now, finally, we are ready to go on our first cruise and we want to start at the top with the best, highest-rated cruise line overall. Online searches reveal little but we thought we could pose this simple question in the hope that you will be able to offer a straightforward answer. What are the current top-three cruise lines in the world all things considered?
A – Your question made us smile because it is rather timely. Our Consumer Cruise Site rates the Top Ten Cruise lines annually and we are deep into research and Certified Cruise Ship Inspection Reports before officially naming the Ten Lines for 2026. But you have asked a reasonable question and we fully understand why getting the answer is not something you are likely to discover on Tik-Tok or in industry advertising. The rankings have changed this year. These are the Top Three Cruise Lines in the World at the moment:
# 1 – Ritz-Carlton Yachts # 2 – Hapag-Lloyd # 3 – Scenic Eclipse - DO YOU HAVE A HANDY SUBSTITUTE FOR VENICE ITALY NEXT SEPTEMBER?
Q – (9.27.25) – We are traveltruth newbies – thoroughly impressed. But we are frustrated. My wife and I honeymooned in Venice thirty-four years ago. We have been back once, but were thinking of going again for our vacation next September. But when I look at the overcrowding and the long lines I wonder if it might be best for us to just keep the Venice that we know cradled in our memory. The thing is, of course, we loved the Venice we knew. So we are looking for a viable substitute which doesn’t have to be in Italy. But we’re seeking sort of the same vibe, beaches etc. But here’s the thing – we want the place to be ours – we are looking for a place that is lovely, charming, with Venetian style towns and villages to explore. Does the secret Venice, unscathed by mass tourism exist?A – At the moment, the tourist hordes have not yet discovered the beautiful 30-mile coastline of Slovenia and the town of Piran, the heart of the Slovenian “Riviera.” This lovely city actually rests just across the Adriatic from Venice. In fact, it was once a part of the Venetian republic. We think you will love being an early visitor to this hidden gem. The fresh fish is extraordinary but so are the nearby villages, the beautiful forests, and the cliffs that plunge toward the water. The harbors are not crowded but they are welcoming. We would urge you both to consider being the first on your block to claim Piran as “yours”.
- IS CRYSTAL RIGHT FOR THE KIDDIES?
Q – 8.28.25) – I have a question for you; here is the background: My wife would like us to take a cruise with her son and his family (wife and two small children, currently aged 2 and 4). Obviously, after Mickey let me down, the Cult is out of contention. I have been looking into luxury cruise lines that have programs for small children. Surprisingly, Hapag-Lloyd seems to have good programs for children, and even has cabins that are configured for parents and kids. (Also, it seems that one of the Hapag-Lloyd ships, the Europa 2, is trying to court people who don’t speak German: the ship has a bi-lingual staff, and a dedicated English-speaking “hostess” for what they call “international guests”. I read several reviews by non-German-speaking cruisers, and they all thought that everything was excellent, with one exception: while the Europa 2 offers at least one excursion in English in each port, that means that the selection of excursions is limited for those who don’t speak German.) The problem for us is that, in the itineraries which have been released for the Europa 2, none of them work for us (there is one which starts and ends in Miami, which would be perfect, but it lasts for 14 days, which would be much too long for our son’s work situation)…
…So I did some googling for luxury cruise lines which have children’s programs, and there seems to be only one: Crystal. I read your most recent appraisal of Crystal, and it sounds quite good. There do seem to be several itineraries in the next two years that could work for us. So my question is: have you heard any first-hand reports about Crystal’s children’s programs? — probably most importantly, whether they are sufficient to keep rambunctious kids occupied for a significant amount of time, day after day?
A – This is what you need to know about the Crystal Kids Programs:Children must be at least three years old to participate in Crystal Cruises’ onboard kids program independently. The program is divided into two age groups:
• Fantasia (ages 3–12): Includes supervised activities like crafts, scavenger hunts, pajama parties, and more.
• Waves (ages 13–17): Tailored for teens with gaming consoles, video arcades, and social events.
Children under age 3 are welcome aboard but must be accompanied by a parent or guardian at all times during any kids’ programming. Crystal also offers babysitting services for children aged 1 and older, available for a fee.
Crystal operates older ships (with three new ones on order). They have been kept up nicely and we think the line offers one of the best combinations of excellent crew/cuisine/and entertainment. We agree that Hapag-Lloyd is not the appropriate choice in this scenario.
Be careful – as the Crystal kids programs only operate when there are enough kids onboard to justify operation/staffing. Best to book during primary school holidays.
Crystal is not a major force in terms of online social media “impressions”. But their product wins awards in several categories in the Cruisetruth Rankings. Have your travel adviser ask her contacts how many other children are booked before you put money down. Your adviser can also determine if onboard children’s program staff is confirmed for your sailing. And congrats on the quality of your research.
- HEADED TO MYKONOS AND PAROS WHERE WE HEAR THE BEACHES ARE MOBBED
Q – A quick question, as I imagine you are busy booking “Southwest tickets”. We leave for the Greek Islands in three weeks and I am hearing stuff on TripAdvisor and TikTok about crowds on some beaches in Greece. I guess you need to make a reservation to hold a spot. I am less concerned about Mykonos than Paros. We have heard some great things about the island and we will be there seven nights. What is the secret to getting a good spot on the beach. I realize we can pay a small fortune to rent a chair and umbrella but we just want to lay in the sand and go swimming. What’s the real story? And I know you likely have never booked a Southwest ticket!A – You will be entering “Towel War” country. In June, the residents of Paros got fed up with the lack of space on their formerly beautiful, unspoiled beaches. Now, the locals have trouble, literally, finding a place to set up camp close to the water. So residents are waking up early, beating the tourists to the beach, and laying down towels to protect their newly claimed ground. Under Greek law beaches are public. And beach umbrella stands are forbidden to set up barriers around their chairs. The sand is, essentially, first-come first seated. On the island of Paros, the local protesters would tell you that their “movement” has been a success. Locals can now have their “place in the sand”. They just have to wake up at 7:00 AM to grab a towel and go to claim it.
- WHERE CAN WE SEND OUR DAUGHTER ON HER HONEYMOON?
A – Right now, the top five on a bride’s “wish list” would include:
Q – Our incredible daughter number three is getting married, and she has asked us to plan the honeymoon. Both she and her fiancé have traveled very little; he to Mexico and the Caribbean, and she has taken one trip to Paris. They think we have a strict budget, but we want to surprise them with something magical. They are hard-working good kids and they deserve it and I can afford it. So, I suppose, without knowing them, what parts of the world are currently at the top of most lists as the overall best honeymoon destinations?- Italy (but of course)
- Tahiti
- Maldives
- Bali
- Hawaii (Maui)
But unless this must be a total surprise, I would suggest that you contact your preferred travel adviser and schedule a long discussion with the bride and groom. If you don’t have an adviser we would be pleased to assist.
This is the most important journey this couple will ever take. It should be to a destination that will be the stuff of memories for decades. The secret is to have them both there and only take notes when the bride speaks.
Congratulations.








